News and Advice

How to write a good CV?


Your CV is the first impression that an employer has of you so it is very important to make it precise and easy to read. Before writing the content, you need to figure out the purpose of sending this CV.

1. Purpose of a CV

  • An written version of elevator pitch of yourself
  • What are you key selling points?
    – Academic achievement
    – Relevant experience – not necessarily relevant but experience that shows you are an achiever
    – Network – professional association? Chamber of commerce?
    – Career objective – at least it shows you are applying the right job

2. Content of a CV

  • Full name and contact details (phone, email)
  • Objective
    – Specific job functions that you are looking for
  • Education (universities, qualification, major, year of graduation)
    – Is secondary education needed?
    – HKCEE/HKALE/public exams for universities admission?
    – GPA?
  • Relevant experience: work, internship, extra-curricular activities, volunteer work, business case competition or any other experience that adds value
    – Chronological order
    – Title
    – Name of employer / organization
    *A short paragraph of brief description is recommended. Hyperlink welcomed.
    – Dates of employment / participation
    – Responsibilities – can you divided your responsibilities into 2-3 core functions?
    – Achievement – quantifiable achievements

3. Tailor-made CV

Know the specific requirements of the job that you have applied, summarize your relevant skills set
and experience into several paragraphs
The headline sells more than content


Pay attention to:
– Spelling or grammatical mistake
– Inconsistent formatting
– Avoid graphics
– Avoid being too fancy

Go through this checklist before CV blasting


Through our interview workshops, we always emphasise different technique for different types of interview including Face to face interview, phone interview, group interview or even role play. But take a step back, have you ever thought about the following questions? Here is the checklist you need to go through before blasting your CVs out.

  1. Can you do the job?

    a) This is about your ability and experience. The interviewer would like to figure out your area of specialty and evaluate whether you have the relevant skills for the role.
    b) Highlight your experience and skills transferrable to the role. Provide specific examples to illustrate your skills and achievement.

  2. Will you do the job?

    a) This is about your motivation: ability means nothing when you do not have the motivation for the role/company that you are applying.
    b) As to evaluate your motivation for the role, interviewer may raise questions like:
    “Tell me your understanding on our company/role.”
    “What are you interested in our company/role?” “
    “If X company in Y industry makes you a better offer than ours, will you accept?”
    c) Think of a solid reason that why you are particularly interested in the company and the role: be as specific as possible.

  3. Can you make a cultural fit?

    a) Will you or your colleague be comfortable working together if you get on board
    b) You cannot change your cultural background and personality but you may pay attention to the followings:
    Are you speaking the right language?
    Does your dress code suit the workplace?
    Do you share the same value as the company?

The toughest interview questions?


How to appropriately answer these interview questions? Here are the hints for your preparation.

When you encounter interview questions related to reasons for leaving, how should you answer?

1. Reason for joining is not the reason for leaving
Being hired by another company is not a sound reason for leaving, it only shows that you are hiding the truth.

2. Objectivity vs subjectivity
Subjective judgement is usually emotion-driven which projects an unprofessional image to the interviewer. To stay professional you should focus in objective matters such as industry prospect.

3. Avoid complaining of difficulties of your previous roles
Complaining of difficulties would be a sign of incapability. Even without quantifiable achievements to share with the interviewers, you can always share how you have made a difference to the work progress of the team with you effort and contribution.


How to answer “Why should we hire you”?

1. Showcase your capabilities and transferrable skills sets relevant to the applied role
Interviewers are always looking for candidates with suitable skills sets which add immediate value to the team. To stay ahead of competitions, you show review the requirements in job description and highlight your transferrable skills sets by presenting both quantitative (e.g. sales target percentage hit) and qualitative (e.g. a specific case) support.

2. Personality and motivation are as important as skills sets, if not more.
Focus on your unique personal traits which shapes you like no other and stand out from the crowd. Prove your career determination by illustrating how the responsibilities of the role trigger your motivation.

3. Show how you can fit in to the company culture
If you find yourself fitting in to the company’s culture, share with the interviewers your perception in the chemistry with the team and how well you can get along with their culture.


“Have you learned from your mistakes?” “I…”

1. Acknowledge and admit the mistakes you have made in the past
Admitting mistakes is a sign of courage and more importantly it shows your capability in self-reflection.

2. Show your lesson learnt
Interviewers are interested in knowing your lesson learnt and what you have done so far to turn around the mistake.

3. Action speaks louder than words
Giving examples is the best way of elaboration. You can share 1-2 concrete examples of your previous experience of committing mistake and turning it around.